Client: Poltrona Frau
As part of an ongoing collaboration with Poltrona Frau, PearsonLloyd reinterpreted one of the brand's enduring designs: the Pitagora auditorium seat. Designed in 1995 by Lella and Massimo Vignelli, Pitagora is still one of the most iconic auditorium seats today. Pitagora stands out for the rigour of its design and symbolises the designers' quest for simplicity combined with modernity. The seat has been a great success because of its ability to combine style and functionality and adapt perfectly to any auditorium. The new PearsonLloyd auditorium seat pays homage to the classic Pitagora and its designers.