Swiss International Air Lines Senses Business Class, Seat & Cabin

Rounded, soft and enveloping shapes to increase the feeling of comfort, cocooning, intimacy but also tranquillity

Pearson Lloyd has partnered with Swiss International Air Lines to create their next generation of business class seat and cabin. Building on the studio’s successful 15 years of collaboration with Lufthansa airlines we were invited to work more holistically across the Lufthansa group.

Pearson Lloyd has worked hand in hand with SWISS Brand Management and product development to evolve the premium European airline’s colour and texture palette with a new interpretation.

An extremely cosy and intimate ambience

The SWISS Senses cabins which incorporate timeless colours and top-quality materials – all inspired from Switzerland’s unique nature & architectures. The colours in claret and anthracite help convey an extremely cosy and intimate ambience throughout.

With ‘SWISS Senses’ we’re making our customers’ air travel an even more personal and more sensual experience. With its deep devotion to detail, our new long-haul cabin will give our passengers a particular feeling of warmth and well-being – a cosy and comfortable yet also functional environment in all our travel classes.
Tamur Goudarzi Pour SWISS Chief Commercial Officer

The cabin uses the same ground-breaking cabin and seating platform developed for the Lufthansa group and launched February 2023.